5 Fun Marketing Numbers to Know

Numbers don’t lie, so we thought we would share some fun marketing facts and figures for you to takeaway today. Plus, we’ve included strategies on how you can incorporate the results into your own marketing strategy. 1)      17% of the … Read More

3 Strategies to Build Word of Mouth Marketing

Your brand is only as great as what others say about it. In other words, no matter how wonderful your service is or how helpful your product is, if no one knows about it – your company is frankly useless. … Read More

Hands Down the Best Social Incentive Sharing Program Ever!

I am one of those marketing geeks that signs up for every promotion, email list, direct mail list, etc.  I am always fascinated to see what people are doing – good and bad.  But, I draw the line at the telephone.  Send … Read More

The #1 Secret to Building a Successful Franchise

Did you hear about that great franchise? Yeah, that’s a rhetorical question, but it’s also a clue to the single-most important key to creating a strong customer base for a franchise: Word of Mouth (or WOM) marketing.  People talking about … Read More

Franchises – Making the Most of Integrated Marketing

Growing a franchise is increasingly difficult in today’s incredibly competitive marketplace.  One way to help both the franchise owner and the franchisee grow revenues and brand awareness is through integrated promotions and direct mail campaigns.  These campaigns, ideally, should be cost-effective, … Read More

Learn the #1 Marketing Tip that all Experts Agree You Need to Do

If you have spent any time at all researching whether a referral-marketing program is a wise idea for business, you undoubtedly know that it is.  Marketing experts usually agree on very little except that your already enthusiastic and satisfied customers … Read More

3 Ways to Use Social Incentive Sharing to Boost Your Martial Arts Studio

If you have not implemented a social incentive sharing program for your Karate School, you are missing a huge opportunity to bring in new students by leveraging the power of your student’s excitement. Here are three ideas you can use … Read More