I am constantly amazed and delighted by the way that clients use the Expect Referrals platform.  This month’s Inside Peek is one of my favs! You may not believe this (and I hope you can’t), but my 25 year high school reunion is coming up this June.  OMG! I joined the committee to help organize the [...]

People say that change is good.  I believe that is true.  But, with a software as a service platform like Expect Referrals, change can cause headaches.  So thank you to our CTO Jamie Layne’s great new addition this month to Expect Referrals called RELEASE NOTES! Here’s the scoop.  Every 30 days or so, we launch [...]

The concept of word of mouth has existed for thousands of years as storytellers would pass narrative as a means of education and entertainment from generation to generation. Then, in the early 1970’s the concept of word of mouth marketing was recognized when a pioneering psychologist recognized physicians’ negative opinions being swayed by good experiences [...]

When was the last time you went into a Kmart to buy clothes?  Or into a Kmart at all?  We only have about 2 of them left in Central Florida. But, if you own a computer or a smartphone, you have probably seen the latest Kmart commercial called “Ship My Pants”.  If not, click the [...]

I don’t really want to admit this, but …I am old enough to have worked in a direct mail lettershop where we put labels on direct mailers and (are you ready for this) we could expect a 7 – 10% return from them.  Ah, those were the days! Whether you were alive during this hey [...]

One of the greatest traits of software as a service is that you always have the latest and greatest features and improvements.  At Expect Referrals, we work hard to keep giving you new features so that you don’t have to jump ship, learn to use another SaaS platform just to be current. Our latest release [...]

We are so excited to share with you the new Referral Plugin.  If you are not sure what the Referral Plugin is then please continue reading.  If you know, skip ahead to the next paragraph.  The Expect Referrals’ Referral Plugin is a widget that you can place on your own website or landing page that mimics [...]

As Expect Referrals’ CTO, I spend my days looking at lines of code and leave most of the “getting excited” behavior to my partner Jody Murphy.   But, once in a while, a new feature comes along that I am very excited about.  The new and improved referral plugin is one of those features. I’ll [...]

I love people who don’t accept “no” for an answer.  You know what I mean, the kind of people who are not stopped by something that seems like a problem or a stopping block.  These kind of people just look for new ways to  handle what they need. That is exactly the kind of person [...]

Did you know that there are 510,000 Facebook posts every minute and there are about 190,000,000 tweets every day.  Yet, not everyone is as into sharing with their friends and family online.  And that is why Expect Referrals created the customer personal sharing link. Here is how it works: After your customer signs in, they [...]